Contrary to what many online binary options brokers would have you believe, just because something is considered a simple investment, does not necessarily mean that it is going to make you money. There is a big difference between simple, and easy. Binary options are simple, but to make a profit, and avoid huge losses, you need to have some idea of what you are doing. That means getting online and looking for news that pertains to the asset you want to trade. Going on a hunch, or an instinct is not going to cut it. This is not a place to make bets, it is investing.